Mastering Email for RV Park Marketing Success
Email plays a vital role in campground and RV park marketing as a strategic avenue to connect with an engaged community of campers and drive lasting engagement. Global email marketing revenue is projected to reach $12.33 billion in 2024 (source), underscoring its...
Dynamic Pricing Strategies for Campgrounds: Commission-Free vs. Rate Parity Listings
With 82% of campers reporting using online search to find camping accommodations (source), maximizing campground revenue and visibility requires a strategic decision between commission-free listings and maintaining rate parity across platforms. Implementing dynamic...
Harnessing the Power of Event Marketing and Technology for Revenue Growth and Guest Retention
Event marketing offers significant potential for campground operators looking to increase revenue and retain campers, especially given recent growth in the outdoor hospitality sector. Historically, the RVing retiree segment has seen steady expansion, driven by the...