As of 2024, there are approximately 15,276 campgrounds and RV parks in the United States, marking a 1.5% increase from 2023 (source). While this growth speaks to the unprecedented success of the camping industry over the past several years, it also introduces unique competitive challenges for operators, who must differentiate themselves in an increasingly crowded and diversified market.
RV parks, campgrounds, and glamping resorts listed on Spot2Nite have a competitive booking advantage on our marketplace and distribution channel partners which collectively reach a targeted audience of over 69 million campers. Through strategic collaborations with established outdoor industry businesses like Roadtrippers—the premier road trip planning platform—campgrounds listed on Spot2Nite are seamlessly integrated for direct in-app bookings.
We’ve partnered with Roadtrippers to offer Spot2Nite-connected campgrounds exclusive access to Featured Listings packages on Roadtrippers to prioritize your property for exposure, help you stand out among competitors, and increase campsite reservation revenue. Continue reading to explore the campground marketing advantages of Featured Listings and how increased exposure on the Roadtrippers platform drives visibility and bookings.
Why Roadtrippers?
Roadtrippers is the ultimate travel companion for RV adventurers, offering powerful tools and an intuitive design to make every journey seamless and memorable. With RV-specific GPS, turn-by-turn directions, and Apple CarPlay compatibility, travelers can confidently navigate the open road. The platform provides access to over 16,000 free overnight parking spots, 50,000 campgrounds, and customizable route options based on RV size and preferences. Whether planning a cross-country adventure or a quick getaway, Roadtrippers ensures a reliable, all-in-one solution for 16+ million travelers.
Read on to learn how to motivate more bookings on your RV sites, lodging, tent sites, and glamping accommodations by tapping into Featured Listings on Roadtrippers through Spot2Nite.
Standard Listing vs. Featured Listings
By connecting with Spot2Nite through your existing property management system (PMS), your available outdoor accommodations automatically become listed on Roadtrippers where customers can find and secure reservations instantly while building their road trip itinerary. A Featured Listing on Roadtrippers upgrades your property’s visibility, sets it apart from competitors, drives more bookings, and unlocks a host of omnichannel marketing opportunities that increase occupancy for your campground.
A Basic or Premium Featured Listing package provides operators the opportunity to earn an estimated 25,000 – 250,000 impressions through profile enhancements, priority placements on top-search points of interest, email newsletter features, and display ads. Campgrounds participating with a Featured Listing can expect up to 2.51x more interactions.
Standard Listing
Featured Listing
Featured Listing Packages
Available exclusively through Spot2Nite, Roadtrippers offers two package tiers, designed to meet the specific needs of your campground for optimized visibility and booking potential.
Basic Package
The Basic Package, priced at $1,500 per year, offers an estimated 25,000 views annually and includes the following marketing tools.
- Featured Listing profile enhancement
- Boosted in AutoPilot recommendations and search results
- Increased Travel Rank visibility score
- Placement in featured campgrounds gallery
Premium Package
The Premium Package, priced at $3,000 per year (a $3,900 value), offers an estimated 250,000 annual impressions and includes the following marketing tools.
- Featured Listing profile enhancement
- Boosted in AutoPilot recommendations and search results
- Increased Travel Rank visibility score
- Placement in featured campgrounds gallery
- Feature in Weekly Campgrounds Newsletter
- Feature in Monthly Campgrounds Newsletter
- Display ad placement in Outdoors category with 35k bonus impressions
Increased Travel Rank Visibility Score
The Roadtrippers Travel Rank Score measures a listing’s relevance and appeal, boosting visibility in search results, recommendations, and gallery placements to attract more travelers.
Featured Campgrounds Gallery
The gallery module highlights campsite media of Featured Listing campgrounds on nearby campground pages and appears across all outdoor category points of interest, including Places to Camp, Great Outdoors, and Campendium.
Campground Newsletter Emails
This gallery module showcases Featured Listing campgrounds in weekly and monthly campground emails, delivering at least 250,000 guaranteed impressions. These placements are strategically targeted to align with trip planning activities and specific geographical regions, exclusively promoting Featured Listing campgrounds.
Display Ads
Campground-provided creative assets (size 728×90 and 300×250) are displayed on nearby campground and RV site pages, delivering highly targeted customer engagement on competitor pages.
Ready to enhance your campground, glamping resort, or RV park marketing and boost bookings through the Roadtrippers x Spot2Nite Featured Listings partnership?
Not yet listed on Spot2Nite? Connect your outdoor accommodations to the industry’s leading campground marketplace and tap into an audience of over 69 million campers for instant booking.
Contact Spot2Nite to get started
Enhance your campground, RV park, or glamping resort’s visibility and bookings through the Roadtrippers x Spot2Nite Featured Listings partnership.